Although a video is often less formal than a written text, the language still needs to be appropriate for the purpose of the task.
To do this, you should develop a script.
It’s important to write for and speak to your audience. Think about what the audience already knows and how much they need to know. You should then carefully draft and re-draft the script.
Here are some key tips to keep in mind:
The structure of your script needs to be clear and logical. Set out the key points in order. Think how you will transition between these points.
Structural elements include:
Place these signposting phrases in order from first to last:
Creating storyboards (sometimes called concept boards or concept plans) will help you to plan your video. In preproduction, the storyboard will tell you what footage you need. In post-production (or editing), it is an essential tool for drafting how the video will fit together.
For more information on creating a storyboard, please see:
Below is a template you can use to storyboard your video:
You should always rehearse your video before you start recording. Practice by moving through these steps:
Keep in mind all of this planning and practice saves recording and editing time by keeping you concise and on track.