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Misinformation

Evaluating Misinformation

Misinformation within research, fake photos of celebrities, and advertisements designed to look like news articles are not new concepts.

New technologies can allow misinformation to gain power and coverage through rapid online distribution. We can use these same technologies and online sharing spaces to combat misinformation. Identifying and evaluating misinformation through building our critical thinking and literacy skills are key to this.

 


Build your critical thinking and literacy skills

You’re about to go on a mountain hike. Do you just jump in your car, head to the mountain and start hiking? Or are there specific things you need to take with you? Are there things to look out for when you are on your hike such as snakes, slippery rocks or poisonous plants?

The same can be said for when we go hiking through the digital world. We need to have the knowledge and the tools to know how to identify potentially dangerous areas and information. Awareness of misinformation is the first step. The next step is knowing how to critically assess information you find and to then evaluate resources based on your experience, strategies or tools.
 

Different perspectives and misinformation

Everyone has their own perspectives and confirmation biases. We all use beliefs and values to judge the credibility of information. We’re more likely to judge information as trustworthy when it supports not challenges those beliefs and values. This is where critical thinking and literacy skills can be helpful in seeing things beyond your own framing.

Your Task

Watch this climate change focused video (1:48) that shares different perspectives around the same topic.

What do you think about when you hear climate change discussed? Did you notice you paid more attention to information in this video that supported your beliefs?


Spotting red flags – evaluating misinformation strategies

There’s a lot to think about when determining if a resource is false information. Click the plus icons to learn about red flags you can keep in mind when evaluating a resource:


Strategies and checklists

Check out the strategies below on how to evaluate information, as they will help to build your critical thinking and literacy skills.

  • Dependability checklist - can help you make decisions about the credibility of resources you want to use in your assessments.
  • CRAAP Test – use the CRAAP test to review the Currency, Relevance, Authority, Accuracy and Purpose of a resource.
  • SIFT - Four things to do when looking at a resource:
    • Stop
    • Investigate the source
    • Find better coverage
    • Trace claims, quotes and media to the original context
  • How To Spot Fake News - This infographic has 8 strategies to identify and evaluate misinformation.
  • Fake News: How to Spot Misinformation - This NPR story has 5 effective tips for dealing with misinformation.
     

Identifying misinformation with tools

Now that you have started to develop critical thinking around evaluating information. Here are some tools that can assist in the investigation of specific resource types, to see if they contain misinformation.

Familiarise yourself with how to spot fake news

Read the list below for strategies and questions to use when you're looking at news:

  • Consider the source: click away from the story to investigate the site, its mission, and its contact information
  • Read Beyond: Headlines can be outrageous in an effort to get clicks. What's the whole story?
  • Supporting sources: click on those links. Determine if the information given actually supports the story.  
  • Is it a joke? If it is too outlandish, it might be satire. Research the site and author to be sure.  
  • Check the author: do a quick search on the author. Are they credible? Are they real?
  • Check the date: reposting old news stories doesn't mean they are relevant to current events.
  • Check your biases: consider if your own beliefs could affect your judgement
  • Ask the Experts: ask a librarian, or consult a fact checking web site


The resources below can help to check the accuracy of claims made online and that these claims have been made by human beings:

News FactChecker Sites

Identify Bot Twitter Accounts

Familiarise yourself with how to spot deep fakes

The essence of a deep fake is a human face, pasted on another body, the area around the face is the most important place to look for inconsistencies.  

Here are a few things to watch for:

  • Flickering
  • Blurriness on the mouth or face
  • Unnatural shadows or light
  • Unnatural movements, especially of the mouth, jaw and brow
  • A mismatch between skin tone or body type
  • Lip sync-like movements
     

For further information visit the article What to watch for in the coming wave of "deep fake" videos by Journalist Samantha Sunne.

 

Tools you can try

Drag and drop or upload images to Image Search Sites:

Familiarise yourself with how to spot misused or flawed data

Given the importance of data in research and in our world more generally, it’s critical to be able to evaluate the reliability of data. Below are questions one should always ask when evaluating data:

  1. How was the data collected? 
  1. What’s in there to learn? 
  1. How reliable is the information? 


For more information check out the piece on how to Become Data Literate in 3 Simple Steps by data journalist Nicolas Kayser-Bril.

For further information watch the TED video 3 ways to spot bad statistics by Mona Chalabi.

Visit the article on Misleading Statistics by Bernardita Calzom.


Remember and reflect
 

Key takeaway

Pause, evaluate, and make sure you don't spread misinformation.
 

Consider

How should I respond when I’ve spotted misinformation?  

A great way to combat misinformation is to take time to reflect on the information and resources you come across. Don’t engage with it or share it. Drawing attention to a particular resource and stating that it is false information, is likely going to be heard by some and ignored by others. The best response is to not be a misinformation spreader yourself.