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Professional Communication: Advertising, Journalism and Public Relations


This guide has links to resources that will help you in your communications research. If you are studying Journalism, Public Relations, Advertising, or conducting research in a Professional Communication unit, take a look at the different areas in the guide to find useful resources that will save you heaps of time.

  • Use the Finding articles for library databases relevant to different communication specialty areas.
  • Use Finding newspapers to get to links to access to online newspapers
  • Market analysis & industry reports is the best place to find links to databases for conducting brand analysis and company or industry research.

Search Planner

Before you start researching it is a good idea to plan out your search strategy. Use this downloadable search planner to get started. Think about the key concepts that you are researching, and break them down into keywords, to help you in your searching.

Beyond Fake News InfographicPublished by the Resource Centre on Media Freedom in Europe, this infographic is a great tool for identifying fake news. Don't be misled - learn how to spot a fake!