Warc provides marketing and communications case studies, research papers, conference reports and authoritative forecasts of advertising expenditure for all major economies used by researchers worldwide.
Creative Review journal focuses on commercial creativity, design, advertising, photography, branding, digital products film and gaming. Click on the Publishers Site link to view the most visual access to this journal.
Audited Media Association of Australia (AMAA) is a non-profit industry organisation and includes the Audit Bureau of Circulations and the Circulations Audit Board. AMAA provides media audit services for a wide range of media and provides assurance and insight to advertisers and media buyers who use print, digital and website across consumer, business to business, specialty and community media.
Statista is a database consists of market data of more than 600 industries. Provides access to relevant data from numerous source and provides with a list of statistics, studies and reports relating to a search request within a matter of seconds.
A market research tool that monitors industry trends and gives you strategic analysis including market size and market share for products across many countries. Also provides economic and demographic statistics.
Business Market Research Collection cover business, economic and market research and includes access to Hoover's Company Profiles, OxResearch, Barnes Reports and Snapshots.
The Communications & Public Relations Australia's Golden Target Awards recognise excellence in the public relations and communications industry. (Note - only the 2010 to 2016 award case studies documents are freely available)
Description Case History Database provides access to case studies featured in the Effie Awards for excellence in the Australian marketing and communications industry.
Australian source for media contacts. Note - access this resource via the link to Connect Web. Access is via the search interface only. To search, make sure that only Media Guide is selected. Results from Margaret Gee's will display as Media Guide.
Helix Personas by Roy Morgan Research is a consumer segmentation and data integration tool for advertisers.
Licensing information: Please read what you can and can't do with each resource in the A-Z Databases under 'License Information'. Queries can be sent to the Publisher Licensing Consultant.